We have less and less time to read reports. In the same way that we collect information in a playful and interactive way, the dissemination of syntheses and recommendations must be in tune with digital technologies.
- Reports and project summaries must be clear and synthetic, to be assimilated as quickly as possible.
- The flow of information must be immediate without loss of quality, and use the media at our disposal.
- Access to the collected data must be shareable via intuitive solutions that can immediately find the right number.
Data visualization is an evolving field of research, constantly changing - and a priority for June marketing.